Отслеживание продуктов с помощью расширенной электронной торговли с помощью Google Analytics
Я реализовал Google Analytics с несколькими трекерами, используя этот URL: https://developers.google.com/analytics/devguides/collection/analyticsjs/creating-trackers Затем попытался внедрить в него расширенную электронную торговлю, но категории продуктов не отслеживается. В аналитической панели показывается (не установлено). Я не знаю, где я ошибся, так как я не эксперт по SEO.
В шапке:
<script>
//Google Analytics
(function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
})(window,document,'script','//www.google-analytics.com/analytics.js','ga');
ga('create', 'UA-123', 'auto');
ga('create', 'UA-456', 'auto', 'abc');
ga('create', 'UA-789', 'auto', 'xyz');
//Ecommerce tracking code
ga("require", "ec", "ec.js");
//Ecommerce tracking code
</script>
В Списке продуктов, где можно просмотреть все продукты одной категории
<script type="text/javascript">
ga('ec:addImpression', {
'id': '<?php echo $sku_idx; ?>', // Product details are provided in an impressionFieldObject.
'name': '<?php echo $curr_product['disp_name'];?>',
'category': '<?php echo check_product_brand($curr_product['category'],$curr_product['L2']).'/'.ucfirst($curr_product['category']);?>',
'brand': '<?php echo $curr_product['style'];?>',
'variant': '<?php echo $attr_code?>',
'list': 'Product Listing',
//'position': 1 // 'position' indicates the product position in the list.
});
В конце
<script type="text/javascript">
ga('send', 'pageview');
ga('abc.send', 'pageview');
ga('xyz.send', 'pageview');
Вот консоль:
Initializing Google Analytics.
Loading resource for plugin: ec
Loading script: "https://www.google-analytics.com/plugins/ua/ec.js"
Running command: ga("create", "UA-123", "auto")
Creating new tracker: t0
Auto cookieDomain found: "mytest.com"
Running command: ga("create", "UA-456", "auto", "abc")
Creating new tracker: dieselitaly
Auto cookieDomain found: "mytest.com"
Running command: ga("create", "UA-789", "auto", "xyz")
Creating new tracker: syg
Auto cookieDomain found: "mytest.com"
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Registered new plugin: ga(provide, "render", Function)
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Running command: ga("require", "ec", "ec.js")
Waiting on require of "ec" to be fulfilled.
Executing Google Analytics commands.
Registered new plugin: ga(provide, "ec", Function)
Running command: ga("require", "ec", "ec.js")
Plugin "ec" intialized on tracker "t0".
Running command: ga("ec:addImpression", {id: "98263", name: "Ab - Jacket", category: "Apparel/Men/Jackets", brand: "123456", variant: "900", list: "Product Listing"})
Running command: ga("ec:addImpression", {id: "98263", name: "Ab - Jacket", category: "Apparel/Men/Jackets", brand: "123456", variant: "900", list: "Product Listing"})
Executing Google Analytics commands.
Running command: ga("send", "pageview")
Sent beacon:
v=1&_v=j44d&a=1234658035&t=pageview&_s=1&dl=https%3A%2F%2Fmytest.com%2Fproduct%2Fmens%2Fjackets&ul=en-us&de=UTF-/...... some stuff here
_j1 (&jid)
adSenseId (&a) 1234658035
apiVersion (&v) 1
clientId (&cid) 819866210.1464779007
ec:impression list "1" name (&il1nm) Product Listing
ec:impression list "1" product "1" brand (&il1pi1br) 123456
ec:impression list "1" product "1" category (&il1pi1ca) Apparel/Men/Jackets
ec:impression list "1" product "1" id (&il1pi1id) 98263
ec:impression list "1" product "1" name (&il1pi1nm) Ab - Jacket
ec:impression list "1" product "1" variant (&il1pi1va) 900
encoding (&de) UTF-8
flashVersion (&fl) 22.0 r0
hitType (&t) pageview
javaEnabled (&je) 0
language (&ul) en-us
location (&dl) https://mytest.com/product/mens/jackets
screenColors (&sd) 24-bit
screenResolution (&sr) 1366x768
title (&dt) Online Store: jeans, clothing, shoes, bags and watches
trackingId (&tid) UA-123
viewportSize (&vp) 1349x291
Executing Google Analytics commands.
Running command: ga("abc.send", "pageview")
Sent beacon:
v=1&_v=j44d&a=1234658035&t=pageview&_s=1&dl=https%3A%2F%2F Some stuff here
_j1 (&jid)
adSenseId (&a) 1234658035
apiVersion (&v) 1
clientId (&cid) 819866210.1464779007
.
.
.
Executing Google Analytics commands.
Running command: ga("xyz.send", "pageview")
Sent beacon:
v=1&_v=j44d&a=1234658035&t=pageview&_s=1&dl=https%3A%2F%2Fau Again some stuff
_j1 (&jid)
adSenseId (&a) 1234658035
apiVersion (&v) 1
clientId (&cid) 819866210.1464779007
Извините за вставку такой большой консоли. В консоли я вижу, что все данные о показах отправляются только в одну учетную запись отслеживания. Другие 2 учетные записи получают данные?
2 ответа
При отслеживании расширенной электронной торговли с несколькими трекерами необходимо указать имя трекера и в основном повторить все вызовы электронной коммерции для конкретного трекера, например:
ga('require', 'ec', 'ec.js'); // unnamed tracker
ga('abc.require', 'ec', 'ec.js'); // abc tracker
ga('xyz.require', 'ec', 'ec.js'); // xyz tracker
// ...
ga('ec:addImpression', .....); // unnamed tracker
ga('abc.ec:addImpression', ......); // abc tracker
ga('xyz.ec:addImpression', ......); // xyz tracker
// ...
ga('send', 'pageview'); // unnamed tracker
ga('abc.send', 'pageview'); // abc tracker
ga('xyz.send', 'pageview'); // xyz tracker
У вас есть параметр "Категория продукта", неверно использовать имя "категория"