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VAST - the Video Ad Serving Template, is an Interactive Advertising Bureau specification for inserting advertisements into Flash, HTML5 and native video players.

VAST (Video Ad Serving Template) is a specification released by the Interactive Advertising Bureau (IAB) that sets a standard for communication requirements between ad servers and video players.

It is a data structure declared using XML.

VAST has 6 versions: 1.0 (deprecated), 1.1 (deprecated),2.0, 3.0 and current version is 4.0.